We're a little bit late to the party discussing the short film released by animal rights group - Humane Society International (on the 6th April). But I think its message is SO important and needs to be talked about.
At just under four minutes long, featuring Ricky Gervais, Zac Efron, Olivia Munn, Tricia Hefler, Pom Klementieff, and having been translated into a variety of different languages - Save Ralph definitely gets the message out there.
The film follows rabbit, Ralph, who works as an everyday cosmetic tester. Following a fairly 'light-hearted' tone - the film very cleverly uses phrases that really get the message across loud and clear, "It's OK, we do it for the humans right? They're far superior to us animals" and " They all died doing their job, quite like I will - but that's ok, testing is what we were born to do".
The film ends with Ralph getting injected into his only working eye, leaving him completely blind, whilst stating that with no animal testing, he would be out in the fields like a normal rabbit.
The film is VERY clever and really showcases the harsh reality in a heartbreaking and powerful way.
It really got me thinking - I try my best to avoid brands/products that test on animals - but i'd never really looked into it deeper than the label on the bottle. So I did a little research - and what I found was pretty shocking.
(Definitely worth a watch!)
"IT'S OK, WE DO IT FOR THE HUMANS RIGHT?"
Many brands appear cruelty free - until you take a glance at the small print. This is especially the case if they have products in stores across China, where animal testing is mandatory by law. In the small print of such products, the clause "except when required by law" will be stated.
Understandably the profits for a brand will be hugely benefited from selling across mainland China - but if they are to market as a 'cruelty free' brand and generate sales from people who are actively trying to shop more ethically - this goes completely against what they are appearing to stand for.
Below I have compiled a list from various sources denoting brands that still test on animals, mainly those that sell across mainland China, and include the "except when required by law" clause.
If you are interested in researching further PETA provide a list of brands that test on animals, as well as a list of those that do not. Cruelty-Free Kitty and Ethical Elephant also provide lists of brands that test and do not test on animals, but also cruelty free alternatives to the products that we all love - which I think is AMAZING!
"NO ANIMAL SHOULD SUFFER AND DIE IN THE NAME OF BEAUTY " - Humane Society International.
The statement at the end of SAVE RALPH really hits home "No animal should suffer and die in the name of beauty" - I think we all know humans are selfish, in so many different ways when it comes to wildlife, nature and the environment. But I think animal testing has sort of been put on the back burner due to the laws in place in many countries and 'Cruelty Free' branding.
If SAVE RALPH had the same effect on you as it had here on us over at Wild In Time - researching which brands are/are actively working towards phasing out animal testing is a great place to start the completely cruelty free movement. Humane Society International also have a petition attached to the SAVE RALPH campaign which you can sign by clicking HERE.
Thanks for reading - speak soon!